AMIGA SET TO RETURN TO CENTRE STAGE

WITH MAJOR NEW NATIONAL SHOWCASE

The Amiga is set to return to centre stage on the UK computer scene with a major new showcase event to be held in APRIL.

Sponsored by Amiga Technologies GmbH, the German based subsidiary of Escom, the show is being developed to effectively relaunch the Amiga following the rescue of the machine from the ruins of Commodore.

World of Amiga '96 has been designed as a major public platform to rehabilitate the Amiga in the eyes of the existing user base - as well as a potential new generation of Amigans - and to provide the Amiga business sector with a significant source of revenue.

All the top Amiga companies are expected to attend the event - to be held on Saturday and Sunday, April 13 / 14 at the Novatel, Hammersmith.

Supported by all the major Amiga titles, the show line up will include:

   - Amiga Technologies GmbH which will use the event to unveil
     all the latest development for the Amiga. (Though yet to be
     confirmed, it is expected that the new Amiga 1200+ will have
     its first public showing in the uk at the event.)

   - Key software developers, many of whom have been holding Amiga
     packages on the backburner in the light of recent problems,
     but are now rushing to complete them in time to use the event
     as a launch pad.

   - Add on developers whose interest in the Amiga has been
     stimulated once again.

   - Amiga distributors.

   - Amiga dealers from throughout the UK.


SHOW FEATURES:

   - A Games Arcade

   - High End Applications
   
   - Retailers

   - Technical Advice Centre ( Being Manned by ICPUG )

World of Amiga organisers PBA Events has retained the services of one of the most experienced show promotion agencies in this sector, Cape Cowley Associates, to ensure a well attended event. CCA has previously been responsible for the launch of ECTS, Computer Shopper and the Future Entertainment Show.

"All the components are in place for an AMIGA event, like of which we have not seen since the hey day of the machine," says Peter Brameld of PBA Events.

"We have a new and well financed manufacturer behind both the machine and the event, all the Amiga mags have promised active support, all third parties are eager to make money - and there is still a substantial user base out there."

"Just how substantial can be seen by the fact on leading games house recently sold 50,000 units of an Amiga version of one of its blockbuster titles. Now if that doesn't prove there is still life in this sector, I don't know what does."

"World of Amiga '96 will provide the catalyst for the rebirth of the Amiga. So let the good times roll again......"


AMIGA Copyright 1996 by AMIGA Technologies GmbH - Author: Dr. Peter Kittel
Send comments to <webmaster@AMIGA.de> - Date: 12.2.96